# Transform Store Traffic into Engagement That Drives Revenue

Track how many people walk by, enter, and pause at key points like entrances, displays, and featured storefront products—using the cameras you already have. All with the lowest total cost of ownership in the industry

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## Built for Modern Retail Teams Who Need Speed, Scale, and Accuracy

Dragonfruit's robust Foot Traffic & Dwell Time Analysis AI agent delivers powerful traffic and dwell analytics without the bloat:

- No extra hardware required. Works with your existing cameras and VMS
- Understand layout, window, and fixture performance
- Built for teams. Visual dashboards made for marketers, CX, and retail media
- Start simple and expand as your needs evolve
- Lowest TCO in the industry. More value than traditional counters or bulky AI platforms

## Powering Smarter In-Store Decisions. See How

The Traffic & Dwell Time Analysis Agent delivers fast, actionable visibility — helping teams optimize merchandising and prove in-store promotion performance with confidence

#### Traffic Volume & Peak Time Trends

Know When and Where Shoppers Show Up

- Identify peak traffic hours by day, week, or campaign
- Compare entrances or storefronts to find top-performing zones
- Share high-level traffic reports with ops, and marketing teams—customized by week, month, or year

#### Dwell Time Insights

See Where Shoppers Stop and For How Long

- Measure how long shoppers linger at displays, windows, and key promos
- Identify what’s capturing attention and what isn’t
- Optimize merchandising using real shopper engagement data
- Visual summaries make it easy to spot what’s working

#### Flexible View & Setup

Customize What You Monitor, Down to the Display Window

- Set up views for entrances, walkways, and display windows
- Use built-in tools and spatial filters to define areas of interest, no extra hardware needed
- Adapt setup to fit any store layout

#### Engagement Reporting

Turn Shopper Behavior into Shareable Insights

- Summarize traffic and dwell trends in clear, visual reports
- Break down how window displays, signage, and promos are performing
- Share tailored insights with marketing, CX, and Retail Media customers.
- Compare performance by store, time period, or campaign

## Built for Scale, Designed for Flexibility

Grow from foundational traffic insights to full-store intelligence—one modular layer at a time

### #### (You're Here) Foundation: Foot Traffic & Dwell Time Analysis

### #### Add Map-Based Store Analysis

### #### Expand into Queue Wait Time Tracking

### #### Add Staff Engagement Visibility

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## FAQs

### #### What does the Foot Traffic & Dwell Time Agent do?

### #### How does it measure dwell time?

### #### What makes Dragonfruit AI different from other traffic analysis tools?

### #### Can I start small and expand later?

### #### Is Personally Identifiable Information (PII) collected or stored?

# Talk to Us for a Custom Fit

Let's align on your traffic goals and workflows, we'll tailor a plan that delivers fast results and real ROI

[REQUEST A CUSTOM QUOTE](/content/contact/index.html)